Export expansion process for electronics : a study of channel integration strategy
Year of publication: |
1991
|
---|---|
Authors: | Chan, Tsang-sing |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 4.1991, 4, p. 55-68
|
Subject: | Vertriebsweg | Distribution channel | Internationales Marketing | International marketing | Elektronisches Produkt | Electronic product | Außenhandel | Foreign trade | Unternehmenskonzentration | Market concentration | Hongkong | Hong Kong | 1976-1987 |
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