External standardization as a company strategy
Year of publication: |
2006
|
---|---|
Authors: | Gunawardena, Niranjan |
Published in: |
Standardisation in companies and markets. - Hamburg [u.a.] : Helmut-Schmidt-Univ. [u.a.], ISBN 3-00-018522-4. - 2006, p. 217-258
|
Subject: | Strategisches Management | Strategic management | Standardisierung | Standardization | Externer Effekt | Externalities | Theorie | Theory |
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