Eyes Wide Shut? Understanding and Managing Consumers’ Visual Processing of Country‐of‐Origin Cues
Year of publication: |
2021
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---|---|
Authors: | Halkias, Georgios ; Florack, Arnd ; Diamantopoulos, Adamantios ; Palcu, Johanna |
Published in: |
British Journal of Management. - Wiley, ISSN 1467-8551, ZDB-ID 2025938-4. - Vol. 33.2021, 3 (02.09.), p. 1432-1446
|
Publisher: |
Wiley |
Saved in:
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