Extent:
XXXIII, 452 S.
Ill., graph. Darst.
240 mm x 168 mm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors
Language: German
Notes:
Literaturangaben. - Enth. zahlr. Beitr.
ISBN: 3-658-01829-1 ; 978-3-658-01829-0 ; 97836580180306
Classification: Marketing ; Unternehmensführung
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10010211006