Facebook and sustainable development : a case study of a French supermarket chain
Linda Gonzalesz-Lafaysse and Catherine Lapassouse-Madrid
| Year of publication: |
2016
|
|---|---|
| Authors: | Gonzalez-Lafaysse, Linda ; Lapassouse-Madrid, Catherine |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 44.2016, 5, p. 560-582
|
| Subject: | Sustainable development | Social media | Marketing | Retail | Facebook | Responsible communication | Social Web | Social web | Nachhaltige Entwicklung | Lebensmitteleinzelhandel | Food retailing | Online-Marketing | Internet marketing | Frankreich | France | Corporate Social Responsibility | Corporate social responsibility | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-01-2015-0012 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011578712