Factors affecting streamers' loyalty to live streaming platforms
Year of publication: |
2018
|
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Authors: | Koo, Hyunmo |
Published in: | |
Publisher: |
Seoul : International Telecommunications Society |
Subject: | Streaming-Dienst | Streaming service | Kundenbindung | Customer retention | Kundenzufriedenheit | Customer satisfaction | Theorie | Theory |
Extent: | 1 Online-Ressource (circa 35 Seiten) Illustrationen |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
Language: | English |
Other identifiers: | hdl:10419/190353 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
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