Fair trade : dynamic and dilemmas of a market oriented global social movement
Year of publication: |
2009
|
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Authors: | Wilkinson, John |
Published in: |
Macromarketing - a global focus ; Vol. 2. - Los Angeles [u.a.] : SAGE. - 2009, p. 226-246
|
Subject: | Fairer Handel | Fair trade | Globalisierung | Globalization | Soziale Bewegung | Social movement | Welt | World | Marketingmanagement | Marketing management |
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