Fallstudie zur strategischen Marketingplanung
Bernd Fronhoff ; Richard Köhler
| Year of publication: |
1982
|
|---|---|
| Authors: | Fronhoff, Bernd ; Köhler, Richard |
| Publisher: |
Köln [u.a.] : Inst. f. Markt- u. Distributionsforschung d. Univ. [u.a.] |
| Extent: | 27 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Notes: | [Xerokopie] |
| Source: |
Persistent link: https://www.econbiz.de/10004092379