Fashion adoption : a rebuttal to the "trickle down" theory
Charles W. King
| Year of publication: |
1965
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|---|---|
| Authors: | King, Charles W. |
| Published in: |
Dimensions of consumer behavior. - New York : Appleton-Century-Crofts. - 1965, p. 114-127
|
| Type of publication: | Article |
|---|---|
| Notes: | aus: Toward scientific marketing. Ed.: Stephen A. Greyson. Chicago 1964 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002208542