Fashion retailing in the new economy: the case of SMEs
Year of publication: |
2012
|
---|---|
Authors: | Donnell, Lisa ; Hutchinson, Karise ; Reid, Andrea |
Other Persons: | Sinha, Pammi (ed.) |
Published in: |
International Journal of Retail & Distribution Management. - Emerald Group Publishing Limited, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 40.2012, 12, p. 906-919
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Customer relationship marketing | Fashion | Retailing | Small to medium‐sized enterprises | Single case study | Customer relations |
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