Fashion's effect on consumer's preference formation
Year of publication: |
2019
|
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Authors: | Oran, Ahmad F. |
Published in: |
Journal of economic issues. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 1946-326X, ZDB-ID 2066505-2. - Vol. 53.2019, 4, p. 1088-1102
|
Subject: | consumer preferences | fashion | demand volatility | impulse purchasing | product life cycle | Konsumentenverhalten | Consumer behaviour | Mode | Fashion | Produktlebenszyklus | Product life cycle | Konsumtheorie | Consumption theory | Präferenztheorie | Theory of preferences |
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