Faster, better, cheaper: A study of NPD project efficiency and performance tradeoffs
Year of publication: |
2006
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Authors: | Swink, Morgan ; Talluri, Srinivas ; Pandejpong, Temyos |
Published in: |
Journal of operations management : publ. quarterly by the American Production & Inventory Control Society, Inc. - Amsterdam [u.a.] : Elsevier, ISSN 0272-6963, ZDB-ID 8562258. - Vol. 24.2006, 5, p. 542-562
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