Fear, social projection, and financial decision making
Year of publication: |
2011
|
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Authors: | Lee, Chan Jean ; Andrade, Eduardo B. |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 48.2011, p. 121-129
|
Subject: | Investor Relations | Investor relations | Wertpapierhandel | Securities trading | Internet | Emotion | Entscheidung unter Unsicherheit | Decision under uncertainty |
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