Financing events
Year of publication: |
2014
|
---|---|
Authors: | Schnitzer, Martin |
Published in: |
The business of events management. - Harlow : Pearson Education Limited, ISBN 0-273-75862-4. - 2014, p. 113-135
|
Subject: | Unternehmensfinanzierung | Corporate finance | USA | United States | Ankündigungseffekt | Announcement effect | Event-Marketing | Event marketing | Finanzierung | Financing | Ereignisstudie | Event study |
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