First National Bank of Chicago : Markterfolg durch Qualität und Kundenorientierung ; eine Fallgeschichte
Anton Meyer ; Sabine Hüttinger
| Year of publication: |
1995
|
|---|---|
| Authors: | Meyer, Anton ; Hüttinger, Sabine |
| Institutions: | Fördergesellschaft Marketing an der Universität Augsburg (contributor) |
| Publisher: |
München : FGM-Verl. |
| Subject: | First National Bank of Chicago | Bankmarketing | Bank marketing | Dienstleistungsmarketing | Services marketing | USA | United States |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | 54 S. : graph. Darst |
|---|---|
| Series: | Schriftenreihe Schwerpunkt Marketing / Arbeitspapier. - München : FGM-Verl., ZDB-ID 1378691-X. - Vol. 63 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
| Language: | German |
| ISBN: | 3-921953-63-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000903508