FOCUSING THE BALTIC AGRICULTURAL SECTOR TOWARDS THE NEW CONSUMER: ESTONIA'S CASE

This paper analyses some of the current problems emerging in the Baltic economies with special reference to Estonia and the agricultural sector. The prime objectives are to put forward suggestions for improving the agricultural investment, and to improve the marketing towards the modern international consumer. The major points covered are: 1.National changes following the break from USSR in 1991. 2.Re orientation towards the European Union (EU) and international markets. 3.Changes for long run growth in the Estonian agricultural sector.