Forecasting the future of video using a diffusion model
Year of publication: |
1983
|
---|---|
Authors: | Lancaster, Geoffrey |
Other Persons: | Wright, Gavin (contributor) |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 17.1983, 2, p. 70-79
|
Subject: | Rundfunk | Broadcast | Innovationsdiffusion | Innovation diffusion |
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