Foreign consumers' perspective of the products and marketing practices of the United States versus selected European countries
Danny R. Arnold; John R. Darling
| Year of publication: |
1988
|
|---|---|
| Authors: | Arnold, Danny R. ; Darling, John R. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 17.1988, 3, p. 237-248
|
| Subject: | Wirtschaftliches Verhalten | Verbraucher | Absatz | USA | Grossbritannien | Frankreich | Deutschland |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Notes: | Mit statist. Übersichten |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003474135