Extent: | XV, 508 S. Ill., graph. Darst. 25 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook ; Glossar enthalten ; Glossary included |
Language: | English |
Notes: | Includes bibliographical references and index Preface -- The concept of strategy -- Industry analysis -- Resources and capabilities -- The nature and sources of competitive advantage -- Business strategies in different industry and sectoral contexts -- Technology-based industries and the management of innovation -- Corporate strategy -- Global strategies and the multinational corporation -- Realising strategy -- Current trends in strategic management -- Glossary -- Index. |
ISBN: | 0-470-97127-4 ; 978-0-470-97127-7 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013489890