Four decades of negative word-of-mouth and negative electronic word-of-mouth : a morphological analysis
Dahlia Allwyn Ribeiro, Arti D. Kalro
| Year of publication: |
2023
|
|---|---|
| Authors: | Ribeiro, Dahlia Allwyn ; Kalro, Arti D. |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 47.2023, 6, p. 2528-2552
|
| Subject: | morphological analysis (MA) | negative electronic word-of-mouth (NeWOM) | negative word-of-mouth (NWOM) | reviews | systematic literature review (SLR) |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12962 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014427341