Franchisegebühren : Ziele, Aktionsparameter, Bestimmungsfaktoren
Markus Preißner
| Year of publication: |
2005
|
|---|---|
| Authors: | Preißner, Markus |
| Publisher: |
Köln : Kölner Wissenschaftsverl. |
| Subject: | Franchising | Gebühr | Charges | Preismanagement | Pricing strategy | Leistungsanreiz | Performance incentive | Theorie | Theory | Gebührenkalkulation |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [deposit.dnb.de] ; Description [deposit.dnb.de] |
| Extent: | XIX, 368 S graph. Darst. 210 mm x 148.5 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Köln, Univ., Diss., 2004-2005 |
| Notes: | Pb. : EUR 49.80 |
| ISBN: | 978-3-937404-14-1 ; 3-937404-14-7 |
| Classification: | Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002934166