Franchising: an interdependent alternative to independent SMEs
Year of publication: |
2002
|
---|---|
Authors: | Dana, Leo Paul ; Etemad, Hamid ; Wright, Richard W. |
Published in: |
Globalisation and SMEs in East Asia. - Cheltenham, UK : Elgar, ISBN 1-84064-323-4. - 2002, p. 298-311
|
Subject: | KMU | SME | Franchising |
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