Franchising during times of economic recession : a longitudinal analysis of automotive service franchises
Year of publication: |
2011
|
---|---|
Authors: | Grünhagen, Marko ; Flight, Richard L. ; Boggs, David J. |
Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 18.2011, 1, p. 57-77
|
Subject: | Franchising | Konjunktur | Business cycle | Unternehmenserfolg | Firm performance | Kfz-Gewerbe | Automotive services industry | USA | United States | 1984-2004 |
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