Franchising in the education sector : how do Pakistani customers perceive this new phenomenon?
Year of publication: |
[2017]
|
---|---|
Authors: | Warraich, Muhammad Akib ; Perrigot, Rozenn |
Published in: |
Management and governance of networks : franchising, cooperatives and strategic alliances. - Cham : Springer, ISBN 978-3-319-57275-8. - 2017, p. 91-108
|
Subject: | Bildungswesen | Educational system | Franchising | Konsumentenverhalten | Consumer behaviour | Pakistan |
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