Free or bundled : channel selection decisions under different power structures
Xu Chen; Xiaojun Wang
| Year of publication: |
2015
|
|---|---|
| Authors: | Chen, Xu ; Wang, Xiaojun |
| Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 53.2015, p. 11-20
|
| Subject: | Service operations | Channel selection | Pricing | Power structure | Game theory | Spieltheorie | Vertriebsweg | Distribution channel | Preismanagement | Pricing strategy | Leistungsbündel | Bundling strategy |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010506285