Free-riding in products with positive network externalities : empirical evidence from a large mobile network
Year of publication: |
2022
|
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Authors: | Belo, Rodrigo ; Ferreira, Pedro |
Published in: |
MIS quarterly. - Minneapolis, Minn : MISRC, ISSN 2162-9730, ZDB-ID 2068190-2. - Vol. 46.2022, 1, p. 401-430
|
Subject: | Peer influence | social networks | technology diffusion | viral marketing | randomization and shuffling | Netzwerkökonomik | Network economics | Innovationsdiffusion | Innovation diffusion | Soziales Netzwerk | Social network | Virales Marketing | Viral marketing | Theorie | Theory | Mobilkommunikation | Mobile communications | Social Web | Social web | Unternehmensnetzwerk | Business network |
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