• LIST OF ACRONYMS
  • 1. BACKGROUND: WHY THE PE APPROACH?
  • 2. APPLYING THE PE APPROACH TO THE MEDIA SECTOR
  • 2.1. The three levels of analysis
  • 2.2. Components of a sustainable media environment
  • 3. POLITICAL ECONOMY MEDIA MATRIX (PEMM)
  • 3.1. Analysis through a matrix
  • 3.2. Working through the PEMM
  • 3.3. Consider the signposts
  • 3.4. Good practice when operationalising the PEMM
  • 4. POLITICAL ECONOMY MEDIA MATRIX (PEMM)
  • 5. DESIGNING MEDIA PROGRAMMES USING THE PE MEDIA MATRIX
  • 5.1. Map the environment
  • 5.2. Develop a programme strategy
  • 5.3. Set realistic programme objectives and achievable results
  • 5.4. Determine programme management systems which are flexible and responsive
  • 6. EVALUATING MEDIA PROGRAMMES
  • 6.1. What is M&E?
  • 6.2. M&E for media development
  • 6.3. The challenges
  • 6.4. How is the PE approach integrated into M&E?
  • 6.5. Key criteria for evaluating media development
  • 6.6. M&E tools for media development
  • Annex 1: Possible funding mechanisms
  • Annex 2: TERMS OF REFERENCE
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