Extent: | 1 Online-Ressource (4 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments March 22, 2005 erstellt |
Other identifiers: | 10.2139/ssrn.1117275 [DOI] |
Classification: | M3 - Marketing and Advertising |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012724663