From customer value to repurchase intentions and recommendations
Year of publication: |
2008
|
---|---|
Authors: | Olaru, Doina ; Purchase, Sharon ; Peterson, Nathan |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 23.2008, 8, p. 554-565
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Research and development | Value analysis | Buying behaviour | Customer retention | Australia |
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