From mass production to mass customization: hindrance factors, structural inertia, and transition hazard
Year of publication: |
2008
|
---|---|
Authors: | Rungtusanatham, M. Johnny ; Salvador, Fabrizio |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 17.2008, 3, p. 385-396
|
Subject: | Massenproduktion | Mass production | USA | United States | Theorie | Theory | Mass Customization | Mass customization |
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