From Startup to Unicorn : An Essential Guide to Build, Scale and Sustain Value for Platform and Tech Startups

The Power of Entrepreneurship and the Entrepreneurial Mindset -- The Entrepreneurial Mindset -- Pitching to Investors: Conveying the Essential Aspects of Technology Startups -- Go-to-Market Strategies, Investor Options and Tracking Value -- Scaling Technology Startups: Machinery and Manufacturing -- Tech Startups: Maximising Product Value, from the Customer's Perspective -- Technology Startups: Value Transition, Pre-Empting Risks and Identifying Opportunities -- Platform Startups: Foundation -- Sustaining Platform Startups: Ongoing Challenges and Opportunities -- Sustaining Platform Value -- Waves of Value Transition -- Identifying the Right Investors -- All About Equity -- Scale or Sale -- Why Entrepreneurs Fail -- Does Geography Matter? -- Purpose. .