From strategy to business models and onto tactics
Ramon Casadesus-Masanell and Joan Enric Ricart
| Year of publication: |
2010
|
|---|---|
| Authors: | Casadesus-Masanell, Ramon ; Ricart i Costa, Joan E. |
| Published in: |
Long range planning : LRP ; international journal of strategic management. - Oxford : Elsevier, ISSN 0024-6301, ZDB-ID 160984-1. - Vol. 43.2010, 2/3, p. 195-215
|
| Subject: | Geschäftsmodell | Business model | Strategisches Management | Strategic management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003987605