From the fair trade concept to a symbiotic sustainability business model : the case of Unilever and the Lipton-Rainforest Alliance partnership
Saman Sarbazvatan
| Year of publication: |
2022
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|---|---|
| Authors: | Sarbazvatan, Saman |
| Published in: |
International journal of competitiveness : IJC. - Olney, Bucks : Inderscience Publishers, ISSN 2056-9440, ZDB-ID 2858127-1. - Vol. 2.2022, 3, p. 189-211
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| Subject: | business model innovation | fair trade | Lipton | Rainforest Alliance | symbiotic sustainability models | Unilever | Geschäftsmodell | Business model | Fairer Handel | Fair trade | Strategische Allianz | Strategic alliance | Corporate Social Responsibility | Corporate social responsibility | Unternehmenskooperation | Inter-firm cooperation | Nachhaltige Entwicklung | Sustainable development |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJC.2022.127404 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014302971