Functions and responsibilities of marketing auditors in measuring organisational performance
Year of publication: |
2003
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Authors: | Mylonakis, John |
Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 559787. - Vol. 26.2003, 8, p. 814-825
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