Extent:
XII, 321 S
graph. Darst
Type of publication: Book / Working Paper
Type of publication (narrower categories): Enzyklopädie ; Wörterbuch ; Nachschlagewerk ; Reference book
Language: German
Notes:
Literaturverz. S. 317 - 321
ISBN: 3-409-19916-0
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000635809