Gaining influence in public relations : the role of resistance in practice
Bruce K. Berger ; Bryan H. Reber
| Year of publication: |
2006
|
|---|---|
| Authors: | Berger, Bruce K. ; Reber, Bryan H. |
| Publisher: |
Mahwah, N.J. [u.a.] : Lawrence Erlbaum |
| Subject: | Public relations | Power (Social sciences) | Öffentlichkeitsarbeit | Einfluss | Widerstand |
| Extent: | XIII, 276 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliographie |
| Language: | English |
| Notes: | Includes bibliographical references and index. - Formerly CIP |
| ISBN: | 0-8058-5292-1 ; 0-8058-5293-X |
| Classification: | Unternehmensführung |
| Source: |
Persistent link: https://www.econbiz.de/10004861628