Game theory methods and marketing applications
by Kalyan Chatterjee and Gary L. Lilien
| Year of publication: |
1984
|
|---|---|
| Authors: | Chatterjee, Kalyan ; Lilien, Gary L. |
| Publisher: |
University Park, Pa. : College of Business Administration, The Pennsylvania State University |
| Extent: | 48 S. |
|---|---|
| Series: | Working series in marketing research. - University Park, Pa.. - Vol. 146 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10004718548