Gefangen in der Rabattfalle
Year of publication: |
2014
|
---|---|
Authors: | Anderson, Eric T. |
Published in: |
Harvard-Business-Manager : das Wissen der Besten. - Hamburg : Manager-Magazin-Verl.-Ges., ISSN 0945-6570, ZDB-ID 1138095-0. - Vol. 36.2014, 1, p. 86-90
|
Subject: | Leistungsbündel | Bundling strategy | Preismanagement | Pricing strategy | Medizinprodukteindustrie | Medical device industry | Brasilien | Brazil |
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