Extent: | VIII, 198 S. |
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Series: | Schriftenreihe Schwerpunkt Marketing. - München : FGM-Verlag, ZDB-ID 260765-7. - Vol. 58 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
Language: | German |
Thesis: | Zugl.: München, Univ., Diss., 2001 |
Notes: | : DM 90.00 |
ISBN: | 3-934491-58-8 ; 3-934491-58-8 |
Classification: | Unternehmensführung |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013427506