Gestaltungsoptionen des Electronic Shopping
Sandra Diehl, Ralf Terlutter und Peter Weinberg
| Year of publication: |
2007
|
|---|---|
| Authors: | Diehl, Sandra ; Terlutter, Ralf ; Weinberg, Peter |
| Published in: |
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung. - Frankfurt am Main : Dt. Fachverl., ISBN 3-86641-088-3. - 2007, p. 337-356
|
| Subject: | Vertriebsweg | Distribution channel | Online-Handel | Online retailing | Handelsmarketing | Retail marketing | Deutschland | Germany |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003525968