Extent:
XXVIII, 341 S.
graph. Darst.
210 mm x 148 mm, 488 g
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Potsdam, Univ., Diss., 2015
Notes:
201506
ISBN: 3-658-09680-2 ; 978-3-658-09680-9 ; 978-3-658-09681-6
Other identifiers:
10.1007/978-3-658-09681-6 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011281316