Get a Bigger Bang for Your Advertising Dollar
| Year of publication: |
1998-08-01
|
|---|---|
| Authors: | Stone, Kenneth E. |
| Institutions: | Department of Economics, Iowa State University |
| Series: | |
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| Type of publication: | Book / Working Paper |
| Notes: | Published in Farm Supply Retailing, August 1998, vol. 2 no. 3 |
| Source: |
Persistent link: https://www.econbiz.de/10008557415