Getting the story right : how second-hand stores use storytelling to gain legitimacy with multiple audiences
Year of publication: |
2022
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Authors: | Schadenberg, Dana ; Folmer, Emma |
Published in: |
Social enterprise journal. - Bingley : Emerald, ISSN 1750-8533, ZDB-ID 2451416-0. - Vol. 18.2022, 3, p. 503-518
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Subject: | Cultural entrepreneurship | Legitimacy | Second-hand stores | Social enterprise | Storytelling | Narrative Methode | Narrative method | Legitimität | Sozialwirtschaft | Social economy | Unternehmensgründung | Business start-up |
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