Global business alliances : theory and practice
Refik Culpan
| Year of publication: |
2002
|
|---|---|
| Authors: | Culpan, Refik |
| Publisher: |
Westport, Conn. [u.a.] : Quorum Books |
| Subject: | Strategische Allianz | Strategic alliance | Wettbewerbsstrategie | Competitive strategy | Strategisches Management | Strategic management | Internationaler Wettbewerb | International competition | Kfz-Industrie | Automotive industry | Pharmaindustrie | Pharmaceutical industry | Luftverkehr | Air transport | Telekommunikation | Telecommunications | Welt | World | USA | United States | Multinationales Unternehmen | Globalisierung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVI, 223 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 1-56720-313-2 |
| Classification: | Unternehmensführung ; Wettbewerb |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001596858