Globalization, superstars, and reputation : theory & evidence from the wine industry
Michael Gibbs, Mikel Tapia and Frederic Warzynski
Year of publication: |
2009
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Authors: | Gibbs, Michael ; Tapia, Mikel ; Warzynski, Frederic |
Published in: |
Journal of wine economics. - Walla Walla, Wash. : AAWE, ISSN 1931-4361, ZDB-ID 25203770. - Vol. 4.2009, 1, p. 46-61
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