THE GLOBE - When One Business Model Isn't Enough - Operating more than one business model at a time may seem like a foolish strategy. But LAN Airlines manages three simultaneously — With remarkable success.
Year of publication: |
2012
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Authors: | Casadesus-Masanell, Ramon ; Tarziján, Jorge |
Published in: |
Harvard business review : HBR. - Boston, Mass : Harvard Business School Publ. Corp, ISSN 0017-8012, ZDB-ID 23826. - 2012, p. 132-139
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