Gossip, self-monitoring and fashion leadership : comparison of US and South Korean consumers
Year of publication: |
2014
|
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Authors: | Lee, Seung-Hee ; Workman, Jane E. |
Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 31.2014, 6/7, p. 452-463
|
Subject: | Gossip | Fashion leadership | Südkorea | South Korea | Mode | Fashion | Konsumentenverhalten | Consumer behaviour | Führungsstil | Leadership style |
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