Governance of International Business Relationships: A Cross-Cultural Study on Alternative Governance Modes
| Year of publication: |
2009
|
|---|---|
| Authors: | Homburg, Christian ; Cannon, Joseph P. ; Krohmer, Harley ; Kiedaisch, Ingo |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 9155089. - Vol. 17.2009, 3, p. 1-20
|