Green, social and profitable - the role of front end of innovation decision making in achieving more sustainable new products
Kathrin Ehling
Year of publication: |
2020
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Authors: | Ehling, Kathrin |
Published in: |
Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness. - Wiesbaden : Springer Gabler, ISBN 978-3-658-27240-1. - 2020, p. 305-319
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Subject: | Front-end of Innovation | Ecological Sustainability | Social Innovation | Green Innovation | Competitive Advantage | Leadership | Innovation | Nachhaltige Entwicklung | Sustainable development | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Öko-Produkt | Sustainable product | Umweltmanagement | Environmental management | Nachhaltigkeit | Sustainability | Wettbewerbsvorteil | Competitive advantage | Corporate Social Responsibility | Corporate social responsibility |
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