"Green" supply chain management : the role of trust and top management in B2B and B2C markets
Year of publication: |
2012
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Authors: | Hoejmose, Stefan ; Brammer, Stephen ; Millington, Andrew I. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 4, p. 609-620
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Subject: | Lieferkette | Supply chain | Umweltmanagement | Environmental management | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | B-to-B-Marketing | Business-to-business marketing | Großbritannien | United Kingdom |
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